Sunday, December 2, 2007 

Getting Personal With Your Fundraising

When I look back at the fundraising I did throughout my amateur athletic career, I recall the effort I put into designing a great portfolio with a cover letter that I sent out to large corporations. That portfolio would be mailed out to some executive with the hope I would catch an organization looking to make a contribution to my fundraising goals.

Let's examine that fundraising method by taking a close look at how YOU allocate your personal donations to various causes. If you receive a piece of mail that describes a cause and what your donation can do, how willing are you to just up and scrawl a check for $1,000? How about $100? Even $10? That's exactly my point - you have no personal connection to that cause, and therefore you can't justify donating your hard earned money for fundraising.

Take a look at where your own donations go to and chances are you have some connection with that organization's goals. For example, your kids may have gone to summer camp at the same place for seven summers and they have nothing but fond memories. If that summer camp is fundraising for the upcoming camp year, you might be more inclined to donate because you have a personal connection to the cause.

I want to underscore the importance of developing personal relationships with your potential supporters. I would never have been able to raise $50,000 every year for 6 years without devoting time to personalizing the relationships I built with potential sponsors. It doesn't take much, either. Here are a few quick tips to make your sponsor relationships more personal:

"Stay in contact - Keep an e-mail list of people who have donated or have shown interest in donating. Update them on news from your organization or events that you are planning. Keeping people close to you on your organization's journey to meet a certain goal is going to pay dividends in the long run.

"Face to face - When the opportunity arises during your fundraising event, you need to take the time to meet with the people who are supporting your organization. Devoting even three or four minutes to thank them for coming and to inform them personally of where their money is helping and how passionate you are about the direction of the organization is important to securing future funding.

"Thank you's - After every event or after a donation of any kind, you need to make an effort to thank those who have taken an interest in your organization. You can destroy all of the good work you have done in building a fundraising relationship by failing to acknowledge the kind support of a sponsor or donor.

These are basic ideas of how you can maintain a minimum amount of contact throughout the calendar year. An impersonal organization that has little contact with his or her potential supporters is going to come up short time and time again when fundraising. Part of your fundraising plan - especially if you are a small organization with a low profile - should include making personal contact a priority. Take this step, and you will see an immediate jump in your fundraising success.

Jayson Krause implemented and perfected a fund raising strategy that raised him nearly $50,000 a year for 6 years. Now he has put together everything he knows about the art of fund raising into an empowering new book at http://www.fundraise50k.com

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Simple Ways to Prevent Halitosis

Incase you do not know what Halitosis is, it is a chronic disease of bad breath. The degrees of severity depend on each different case. Sometimes you are on the verge of getting it, or already have a semi-small case of it. If you keep good and practical dental hygiene you will most likely not suffer or develop Halitosis. Basically the disease will spread by the means of left over debris of food in your mouth.

As we all know that if we do not brush our teeth for quite a while, our breath will start to smell very badly, as well as leave a rather disgusting after taste in it. It usually happens when you do not brush your teeth as much as recommended on a regular basis.

There are different recommendations for a good dental hygiene, but the most typical one, as I am sure that we all know by now, is brushing your teeth 3 times a day after every meal that you consume. Not only is it good dental hygiene brushing your teeth, but is also flossing and possible even using mouthwash, this will get the left over debris that cause Halitosis.

If you are honestly too lazy to floss your teeth (let us hope that you are not), you may want to get a toothbrush that has floss bristles (brands such as Reach or some brand like that have many toothbrushes with those qualities). Just make sure that you brush your teeth, even if it is only twice a day.

Maria writes for halibreath.com offering free advice on bad breath. Visit the site, get your free bad breath bible, and get rid of your bad breath now.

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